Univision Radio partners with TuneIn
MUMBAI: Univision Radio, the radio arm of Univision Communications Inc, the leading media company serving Hispanic America, and TuneIn, the leading service for listening to music, sports and news streams from around the world, today announced a strategic alliance to extend the reach of 50 terrestrial Univision Radio stations to millions of monthly active listeners on TuneIn.
"Univision Radio is committed to making our leading Hispanic Radio stations available wherever our listeners are including live streaming online, via the Univision Radio app and, through this partnership, to the millions of people who utilize TuneIn's directory service every month on line and on mobile," said Univision Radio president Jose Valle.
As the leading Hispanic radio network in the United States, Univision Radio is home to some of the most popular and relevant entertainment and news programming on radio. The network includes more than 15 radio stations that rank in the Top 6 with Adults 18-49 regardless of language.
Univision Radio's most popular stations including Los Angeles' K-LOVE, Chicago's WOJO-FM, Miami's Amor 107.5 and New York's X 96.3 FM will now be available to listeners through more than 200 different TuneIn platforms including smartphone apps, connected vehicle dashboards, Internet home entertainment systems and online at TuneIn.com.
"We are proud to be aligned with a company committed to providing the Hispanic community innovative audio entertainment," added TuneIn CEO John Donham. "TuneIn looks forward to delivering Univision Radio's listening experience to our millions of listeners."
As part of this alliance, Univision Radio will gain use of free, industry-leading tools, such as analytics through TuneIn Amplifier, and access to the audio service's ad platform.