MUMBAI: Catchy, lively and upbeat Punjabi songs, released as singles by independent artistes are increasingly making their way into Hindi films. Interestingly, many of the reworked versions appear to be working better on the charts than the regional originals. Canny labels who own the rights to the Punjabi tunes are obviously on a winning wicket here.
Filmmakers need to add just a glamorous Bollywood touch for the new track to work, it appears.
‘Saturday Saturday’ singer Indeep Bakshi said, “Obviously, Punjabi music is lively and Punjabi’s being everywhere, the strategy of choosing Punjabi hits in Bollywood is quite justified. As Honey Singh is not easily approachable, the easier way to make him the part of a film is by reusing his old works. No doubt, because of Honey Singh, Punjabi singers like us are able to make it big in Bollywood.”
Marketing & Publishing President at T-Series, Vinod Bhanushali says, “We pick up Punjabi hits because they are ‘hits’. Gujarati or Bengali does not work. However, we do take some South Indian tracks but Punjabi music is there in the market. Youth loves it. Whenever you go to a club, only Punjabi music is able to maintain energy levels.”
The Meet Bros, who recently reworked the High Heels song for ‘Ki and Ka’ from a Punjabi original have their work cut out for them. "It was Bhushan's idea to recreate the track as he was already having the rights. We (Meet- Bros) mainly focus on originals but 'High Heels' being a catchy number we tried bit of our hands on it. We retained the music and rap of the song and changed the entire lyrics. Punjabi tracks are bouncy, therefore it a great idea to recreate it if the film demands such music," they say.
Here is a list of Bolly-Polly bond from ‘Kangana’ to ‘Kar Gai Chull’
Kangana Tera Ni- Dr.Zeus (2003)
Singer- Dr Zeus
Refurbished version of the song taken as it is with a little change in lyrics in the Tusshar Kapoor starrer ‘Chaar Din Ki Chandni’ (2012).
Angreji Beat- International Villager (2011)
Singer: Gippy Grewal Music: Honey Singh
The song re-used in the movie ‘Cocktail’ starring Deepika Padukone and Saif Ali Khan was a huge hit.
Sadi Gali aaya karo- Simply RDB (2005)
Singer: Lehmber Hussainpuri Music: RDB
The song re-released in the year 2011 on the soundtrack of the movie ‘Tanu Weds Mans’. We can see Kangana Ranaut dancing to the tunes of the song in the film.
Mein tenu samjhavan- Virsa (2010)
Singer: Rahat Fateh Ali Khan
The popular number redone in the movie ‘Humpty Sharma Ki Dulhaniya’ and sung by ‘Arijit Singh’ did well than the original track.
Aaja Mahi- RDB (2007)
Because of the popularity and success of the song, RDB’s creation taken in ‘Singh is Bliing’ featuring Akshay Kumar. Singers Manjeet Singh and Sasha are the voices behind the new version.
Larki Beautiful Kar Gai Chull- Badshah Single
Original Singers- Badshah and Fazilpuria
Probably going to become the party anthem of the year, this song is already a hit. Karan Johar for his upcoming movie, ‘Kapoor & Sons (Since 1921) take the song. Amaal Malik recreates the music for the same and singers Sukriti Kakar and Neha Kakkar lent the female voices.
Larki Beautiful Kr Gai Chull :p by shahanshah_bukhari
Soch- Hardy Sandhu (2013)
Original Singer- Hardy Sandhu Music-B-Praak
Recently went up song from the film ‘Airlift’ being loved by everyone around. The revamped version sung by singers Arijit Singh and Tulsi Kumar is a treat to ears.
Saturday Saturday- Indeep Bakshi (2013)
Singers- Indeep Bakshi and Baadshah
The song was already a hit when it again used in the film ‘Humpty Sharma Ki Dulhaniya’. The latest version featured in the film added female voice of Akriti Kakkar.
High Heels-Jaz Dhami (2012)
Original singers- Jaz Dhami and Honey Singh
First song from the film ‘Ki and Ka’ released, music being the same and lyrics with a little bit twist. Meet brothers played well with this new composition.