Radio Misty: We will bid for more stations in next auctions
From being the only station to air shows and music in five different languages to becoming the household name in North Bengal and Sikkim- Radio Misty had enjoyed an excellent journey. This network has stood tall and strong due to its informative and innovative content. All thanks to the youngest CEO of Indian radio music industry Nishant Mittal, whose contribution was recognised by Institute Of Leadership Entrepreneurship and Development (ilead) as they conferred him with Young Achievers awards in Siliguri.
Advertisers need to give radio its fair chance
Noida-based advertising company, Creative Thinks Media (CTM), has undertaken a massive audience survey to study the impact of radio on audiences. The Radio Channel’s Trends Measure (R-CTM) survey studies a sample size of around 15000 across Delhi-NCR region, planned and conducted over a period of an year starting March, 2013.
This primary information is churned and collected by their team at their own expense with a target to break the notion that industry has now for the medium.
T Suresh: "EMI has always been profitable"
It is time to say goodbye to one of the major music labels- EMI Music India that will soon be merged with Universal Music. In one of the last interviews with EMI Music India managing director T Suresh, Radioandmusic.com runs through his illustrious journey and also talks about the changing dynamics in the music business.
Excerpts:
How has your journey been with EMI?
Vinit Thakkar: "Digital is the core of Universal Music"
In the Indian music industry market, innovation and experimentation have been the two major challenges haunting for a very long time. Unfortunately, a few labels feared to take the risk but many have adopted to global trends and are raking in moolah. One of the major labels of the country, Universal Music, is extremely passionate on staying apart from the herd.
B Surendar: "South was always an excellent market for FM radio"
To drive the already robust south Indian market, Red FM recently appointed Balakrishnan Surendar as the chief operating officer-south. Offering more than nine years of service puts him in a strong and right position to carry on his vision for his station and the radio industry as well.
CRI Tamil Service aims to air real China in India
Leader of China Radio International (CRI) Tamil service, Kalaimagal, has offered more than 14 years of services. She by and large has worked in providing news and stories of China in Tamil
Being a Chinese by origin, Zhao Jiang aka Kalaimagal has learnt Tamil from University of China - only school in Beijing that teaches Tamil. Soon after completing her undergraduate degree in Tamil at the Communications University of China, she joined CRI. She heads a team of 18 Chinese and 2 Indian employees.
Hitesh Sharma: "We are known for providing best creative radio solutions"
Entertainment Network (India), leading private FM radio operator, under the Radio Mirchi brand, has decided to hike its airtime rates in select key markets with immediate effect. Radio is repeatedly proving its efficacy and its efforts towards evangelizing the medium. In the last two months, three leading radio stations have announced the hike with an aim to add more value to clients and innovate better for listeners. The industry also avers that the hike is a reflection of the changing market dynamics, with retail and national advertisers, realizing the effectiveness of the medium.
Music by far is the biggest category on YouTube: Sandeep Menon
Attracting over a billion viewers every month and creating global stars like Psy, YouTube is a major force in today’s entertainment and social media world. The world’s largest video website owned by internet giant Google is one of the few platforms where almost anyone- from indie artist, cranks and pranksters to music labels and film studios- can upload their work for the world to watch.
Ferzad Palia: "EDM music is a staple diet of our current programming"
Growing trends in music has lead many music channels to revamp their programming but this has not limited the channels from moving ahead and facing the change. Adding more and more properties and ventures to make their channels a stronger brand, is working well for them.
Radio Mirchi Preeti Nihalani: "Innovative and Clutter Breaking Programming enable us to stay ahead"
Sustainability, dedication, loyalty, efficiency and the competence to stay on top of the ladder have been major factors for the success of Entertainment Network India Ltd's (ENIL) FM radio business, Radio Mirchi. One of the leading radio stations of the country, Mirchi has overcome all major hurdles over the decade and strengthen the brand in the radio market. With a long success story, the Mumbai station of the brand recently celebrated its 11th birthday. With 2013 looking positive for most players, everyone has their eyes set on Mirchi to see what new they churn out this year.
