Mumbai: BIG 92.7 FM, India's No. 1 radio station organized �BIG Memsaab' for its female listeners. A gala get together for ladies was organized with the sole motive to have better connect with ladies of the city and stimulate them with the spirit of self confidence.

The event started with one minute games like wrapping the partner with papers, musical chair and speaking 10 lines on �myself' without using �I'. Some very interesting rounds really set the mood right and then began the dancing session where the participants flaunted their best of the best twirls.

Besides loud music and cheers some very effective presentations were given by the sponsors like Max New York Life, Tanishq and Hindustan Publications. All the presentations basically focussed on promoting ladies to work as most of the ladies were housewives. To support the presentations, Dr. MA Naqvi, Director of Management Institute gave 10 very useful tips on Time Management.

Divided in six categories; beautiful face and figure, best mother, best house wife, best working woman and an all rounder, participants performed to the hilt in order to top the category. Amidst tough competition 6 contestants from each category competed to get away with the title of BIG Memsaab. Ankita from Allahabad and Ranjana Singh of Kanpur finally managed to be crowned as BIG Memsaab.

A gala get together came to an end with a bang when Ranjana was awarded with washing machine and the gift voucher worth Rs. 10,000 from VLCC. Not only this Goldie Masale the co-sponsor of the activity also presented gift hampers to all the ladies and a year round supply of edible oil to the winner.

Speaking on the occasion Cluster Head-UP East, Mr. Manav Shankar, BIG 92.7 FM, said, BIG Memsaab is an activity which is basically fashioned to suit the requirements of females. In addition to the entertainment we also added effective presentations in order to stir the spirit of self respect and confidence in house wives thereby delivering our brand promise- Suno Sunao Life Banao....