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Gadget |  14 Apr 2015 16:06 |  By RnMTeam

boAt releases portable speaker Rugged exclusive via Amazon India

MUMBAI: New audio technology company boAt, has unveiled Rugged, its splash proof Bluetooth speaker with in-built power bank and released it exclusively on Amazon India. The portable Bluetooth speaker is exclusively available on Amazon through a strategic partnership with Imagine Marketing.

The boAt Rugged is a wireless portable and splash proof speaker that delivers good listening experience, with its twin drivers, that is said to deliver rich audio and thumping bass. The Rugged speaker features stereo speakers with powerful passive bass. It also has an embedded microphone for conference calls with a shock proof Silicon enclosure for drop protection. The portable Bluetooth speaker has an 1800 maH Power Bank inbuilt for charging mobiles through a USB port that claims to work to up to 12-15 hours straight.

Imagine Marketing, Director, Aman Gupta commented on the launch, saying, “After the successful launch of boAt's Pint and Pitcher in India, we are confident as well as excited to launch Rugged with Amazon India. Rugged, the high performance portable audio system fits into today’s Gen X - lifestyle as well as gives you greater mobility and comfort with the technology, dynamic bass and more importantly an inbuilt power bank. Take it outside and add Ruggedness to your Lifestyle. Bring it home and add life to your home parties.

The boAt Rugged Bluetooth Speaker is available on Amazon India for Rs 2,919.