MUMBAI: BookMyShow has launched an exclusive audio show with Nikhil Chinapa. The artiste will be heard on Jukebox’s new podcast show called TGTR that means ‘Together’. Launched on 16 December, the VJ will be heard speaking about Electronic Dance Music and a lot more every Saturday.
In collaboration with BookMyShow(BMS), Nikhil Chinapa says, “I got to know BookMyShow when we collaborated in 2007 for my first music festival. We have done some good events together and we have stayed in touch over the years. When they told me about a streaming service they were launching and asked if I was interested in doing a show, it took me half a millisecond to say yes because I feel like I am working with a family. The good thing about them is there was never a roadblock to any suggestion and the conversations, he is (BMS Associate Vice President Aditya Kuber) patiently heard out everything I had to say. You really feel like there is a solid team.”
TGTR would be much like a breakfast radio show where Nikhil would talk about the artist, what they have done before, with whom they have collaborated and quotes about that particular artist or song.
Chinapa adds, “Occasionally if the song video is good, I will be like ‘hey this video is good’ go and check it out. It’s a multistep process to get one curious about electronic music and then get more involved with the artist.”
On the new collaboration, Aditya Kuber says, “Both of us are looking to achieve the same thing which is a great listening experience for the audience. He’s making sure that on the music side and on the curation side that our role is to deliver to the audience on the technological side and getting the right number of audience. We understand our roles and that is why it is easy to work with him.”
We Indians are extremely curious to know what’s happening, but we stumble upon the right way to kick- start it. Chinapa explains ‘the connect of music in India' he says, “People are diverse in their taste, views and preferences which is seen in cinema, food, fashion and music as well. There is always a connect and same goes with music. But the thing is that people are constantly curious and at times you don’t know what to start looking for. Information is available online, but it is vast, so you don’t know where to explore from. So we are trying to connect these dots and I am the baby step towards this.”
What’s interesting about TGTR? “There are great stories about artists and you will enjoy it. Maybe I can make them curious enough then go ahead and start exploring the music,” Chinapa ended.