MUMBAI: No other music in the world is more LIT than Punjabi. There, we said it! And all Punjabi music lovers and partygoers would agree! Whichever mode or mood you are in, a doze of So High, Proper Patola, Where Baby Where, is sure to pump the adrenaline. A mood lifter, a party anthem, or just a shopping cart – a Punjabi song can be all this and more and yet be the go-to music forever. As our Saturday night outs continue to look dim indefinitely, MTV Beats is here to the rescue. Keeping up with the oh-so cool Punjabi vibe, the channel adds a new twist to the music with Punjabi Beats- a dedicated 30-minute slot that promises to be your one-stop destination for all things Punjabi! Starting 10th August, every day from 11 AM to 11:30 AM and 4:30 PM to 5 PM, Punjabi Beats will feature some of the non-Bollywood, original Punjabi chartbusters from a prominent repertoire of artists.

Before we get onto to the Bhangra swag, let’s take a look at why Punjabi songs will always be in our ‘favorites’ list -  

1. Foot-tapping beats!

From over-enthusiastic uncles to spirited partygoers to the adorable little kids, the foot-tapping beats of Punjabi music is a seamless fit for all. If Illegal Weapon or Suit Suit Karda on full volume doesn’t make you jump from your chair and dance your heart out, then re-think your choices!

2. Fun-jabi words!

As much as we regale in high spirits crooning 'O Ho Ho Ho' in chorus, most of us don't have the slightest clue on the lyrics after She Move it Like and what it truly means. And that is the beauty of it! If you’re still on the lookout for your dose of Punjabi vocab, MTV Beats has got you covered with an in-show vignette, Punjab Di Boliyaan, where different artists will take up one typical Punjabi word and enhance your vocabulary. So, the next time, you want to know what “Siyaapa”, “Patola”, Chhetti, “Gedi” means, you know where you have to head to!  

3. Picturesque setting!

Lamborghini chalayi jaane o – Yes, those swanky cars in Punjabi songs take you to the most exotic locales and dreamy visuals that are hard to miss! From the fancy lanes of Paris to the chilling back lane vibes of Patiala, a Punjabi song has it all, blended well into perfection

4. Grocery List!

Yes, you read that right. From Kurta Pajama to Suit Patiala and much more, Punjabi songs can well remind you of your shopping cart for essentials but minced with melody. Coupled with entertainment, no other music form can solve so many issues for you as a superb dose of Punjabi tadka would. So, the next time you make a to-do list, take note

5. Munde bhi kaamal hai!  

 Last but not the least, this is undeniable. Be it Guru Randhawa’s vibrant tunes or Diljit Dosanjh’s soulful renditions or Jassi Gill’s musical mastery, these Punjabi men with their brawns and brains (and good looks!) make for visual treats everytime they light up the screen. So, if your heart doesn’t skip a beat listening to Ik Kudi, we know you’re lying

Aren’t those reasons enough to die for Punjabi songs? Well, Punjabi Beats gives you one more. Here’s what the OG Punjabi munda Aparshakti Khurrana has to say about his love for all things Punjabi-

“For any occasion, undeniably, Punjabi music is the way to go. What sets it apart for me is the positive vibe it creates, and the timing could not have been better to add a little cheer to our lives, when we’re all at home. Punjabi Beats is a great opportunity for all of us to unwind and enjoy some of the most popular tracks and get into the bhangra mood with your favorite music. I’m looking forward to this 30-minute fun-filled slot on MTV Beats that will not only feature popular artists, but also provide a perfect platform to aspiring talents. Time to lift up your spirits, the Fun-jabi way! Chak De Phatte!”

Swooning the audience with his hatke hit tracks, singer Tony Kakkar candidly reveals, “For me, Punjabi songs are a perfect blend of soul-stirring tunes and upbeat music. Not only does it Infuse a positive vibe, but it can also get you grooving in a blink. If a 5-minute song can do that, imagine what a 30-minute non-stop Punjabi musical extravaganza will offer. A dedicated band of pureplay Punjabi songs will not only give us a reason to cheer up but also offer a platform to budding talents who will leave you surprised.”

Time to set the floor on fire with your favorite Punjabi track! Stay tuned to Punjabi Beats, starting 10th August, every day from 11 AM to 11:30 AM and 4:30 PM to 5 PM.