MUMBAI: K-pop group BTS have unleashed the colourful and explosive video for their new English song, ‘Dynamite’.
How highly anticipated, you ask? Well, the song’s dazzling music video just obliterated the record for the biggest premiere in YouTube history, leaving the runner-up in the dust with more than 18M views.
The video features all members dancing alone in various sets – a bedroom, a diner, a record store – before delivering choreography across an array of glossy, technicolor backdrops. They had teased the clip earlier this month.
The “Dynamite” video got off to an, ahem, explosive start, with millions of people tuning in to watch when it went live at midnight EST. The video premiere attracted at least 3 million concurrent viewers, according to YouTube’s live counter, and a refresh immediately following the premiere showed the view count at just over 4 million.