MUMBAI : Gordo bridges the worlds of Latin music and house music again with a momentous collaboration with one of world’s most iconic Latin artists and bonafide global icon Maluma. After amassing over 50 million views on their debut performance of the new record at Tomorrowland, 'Parcera’, out now.
Maluma delighted fans with a surprise stop at Tomorrowland before heading home from his Don Juan European Summer tour. After months of teasing the record on social media, Maluma joined his longtime friend and collaborator, Gordo, on the mainstage for a special premiere performance on July 22nd. While at the festival, the duo also shot parts of the music video for the highly-anticipated record' out now on YouTube.
Gordo has gained worldwide recognition for his unique sound that seamlessly combines his Latin roots with passion for house music. Following his previous success with 'Hombres y Mujeres,' a collaboration with Colombian superstar FEID, Gordo continues to push boundaries and unite influences from his roots across dance, HipHop, and Latin music genres, now teaming up with Maluma.
After the retirement of Carnage over a year ago, Diamante Blackmon has quickly established the Gordo alias as a prominent figure in the music industry. He has not only solidified his presence in the underground dance music scene but has also acted as a bridge for artists like FEID, El Alfa, Nicky Minaj, Maluma, and Drake, producing over half of the ‘Honestly, Nevermind’ album for the latter.
With ‘Parcera,’ the Multi Platinum Grammy artist, fashion icon, and actor Maluma looks to expand into even more territories, building on his unparalleled success in record sales and sold out tours everywhere from the United States to Latin America, the Middle East, and most recently Europe.
“Maluma and I have been sitting on Parcera for a while now… trying to find the right time to release it… and the time is now. A lot of people don’t know that Maluma and I have only been boys for a few years but the music we make together is so next level. He's an artist that believes in his culture, his community, his craft. Bringing him into this electronic world and the culture we have is something I take a lot of pride in.”
- Gordo
'Parcera' is a testament to Gordo and Maluma's unwavering passion for pushing musical boundaries and bringing cultures together. Their collaboration is set to leave a lasting impact on the global music scene with so much buzz pre-release the track is well on its way to becoming a summer smash hit.
The official music video for ‘Parcera’ is out now on YouTube and ‘Parcera’ is available on all streaming platforms.