MUMBAI : The highly anticipated festive special "Saanware Aijaiyo" by Kavita Seth and Kanishk Seth, a modern tribute to the timeless love story of Radha and Krishna, has generated significant excitement since its announcement during Janmashtami. This song marks the fourth collaboration between the renowned mother-son duo, following their previous hit "Rangi Saari."
"Saanware Aijaiyo" beautifully captures the essence of love and devotion, drawing inspiration from the eternal Radha-Krishna tale, and showcasing the duo's unique ability to evoke deep emotions through music.
The accompanying music video is a visually stunning portrayal, seamlessly blending ancient and modern elements to depict the story of Radha serenading her beloved Krishna. However, a twist unfolds as Radha and Krishna find themselves in different worlds – one animated and the other live-action, symbolizing the challenges love can conquer.
Talking about the song, Kavita Seth says, "Folk music has a unique charm that I've always admired. 'Saanware Aijaiyo' is a song that has lingered in my thoughts for years, and I thought it could be reimagined with a contemporary twist. Moreover, I believe that Lord Krishna and Radha's eternal love story is a profoundly beautiful narrative from our mythology that resonates deeply with us as Indians. This song is a tribute to that timeless love story, and I hope it inspires a new generation to love with pure devotion.”
Further adding on, Kanishk Seth shares, "I'm truly thrilled about 'Saanware Aijaiyo.' It's a fantastic blend of tradition and modernity that our audience adores. During the recording, I couldn't help but reminisce about the stories of Radha-Krishna my mother, Kavita Seth, used to tell me. It's a special day today as it's my mother's birthday, and I'm confident this song will be a hit. The music video is a beautiful representation of the song’s theme. The team worked tirelessly to merge two worlds seamlessly, and I can't wait to see how the audience reacts to it."
Saanware Aijaiyo is a fresh take on a timeless tale of love that is surely going to be a part of one’s playlist.
Watch the song here-