Bollyboom, the world's first and biggest Bollywood electro-music festival marked its mega global successful debut with Guru Randhawa on 21September 2018 at KL Live, Life Centre in Kuala Lumpur, Malaysia. The massive event attracted a huge crowd of over 3,000 plus Bollywood music enthusiasts.
The crowd grooved to his popular hit songs which also received phenomenal reviews across Social Media platforms. Guru Randhawa played his popular tracks including High Rated Gabru which has already crossed 475 Million plus views, Ban Ja Rani from the movie Tumhari Sulu, Yaar Mod Do, Patola, Fashion, and Lahore, 530 million + views. His spontaneous on-stage dialogues and lively interactions with the audiences combined with his high octane live performance made for a stupendous hit with his fans in Malaysia. Thousands of mesmerised fans and Bollywood music aficionados in Malaysia thronged the ground and danced cheerfully to his popular tracks.
In addition to the foot tapping live musical entertainment, Bollywood music enthusiasts in Malaysia were awestruck by the larger than life Bollywood live entertainment experience which included live percussionists, exotic performers, visually mesmerising SFX and state of art Technology. The event offered guests a curated F&B experience which made for an entertaining and memorable show.
On his debut performance at Kuala Lumpur, Malaysia, a visibly ecstatic Guru Randhawa said, "It was my first performance in Malaysia and I thoroughly enjoyed it. The warmth and the energy I received from the fans truly made the show a memorable one. The atmosphere was electrifying and the vibe was one that every live singer would want. I'd like to thank all the fans for coming out in numbers and singing aloud with me. I look forward to perform in Malaysia soon."
Commenting on the success of the debut Bollyboom International show with Guru Randhawa, Janamjai Sehgal, Business Head, Bollyboom commented, "It's a great feeling for us with Bollyboom having made its international debut with such a bang. Guru Randhawa enjoys massive popularity globally and the turnout in Malaysia goes to show how much fans adore him. He is currently one of the biggest and the most popular artists of India with back to back chart toppers. We will be increasing the international footprint of Bollyboom in the coming days with Guru Randhawa and other Live Acts with events planned in cities like Dubai, Doha, Mauritius, Singapore, Australia & New Zealand.
Bollyboom is an existing Intellectual Property, which belongs to Percept Live, a forerunner that introduced a new genre called Bollywood Electro Music, a fusion of Bollywood music and electronic sounds in the festival market in India since 2013. The first editions have seen live performances by Sonu Nigam, SalimSulaiman, Shaan, Shveta Pandit, Shraddha Pandit sharing the platform with DJ Lloyd, DJ NYK and Acid in various cities such as Mumbai, Delhi and Jaipur.