MUMBAI: Sony Music India and Red Chillies Entertainment seem to have panned out a unique marketing plan for the promotion of Shah Rukh Khan and Anushka Sharma starrer Jab Harry Met Sejal. The songs from the film are being released even after 20 days of the premiere of the film.
Two days ago Sony released Parinda and now, they have released Yaadon Mein. The track is a heartbreak number that talks about two people going separate ways.
The song's sung by Jonita Gandhi, Mohd. Irfan and Cuca Roseta, composed by the very talented Pritam and lyrics are written by Irshad Kamil. Indeed an outstanding combination, but unfortunately, the result isn't too appealing.
The song falls flat in the first 10 seconds and we are not too sure if this will help pick up the ticket sales of this big budget film.
Check the track here -