Radio Today COO Anil Srivatsa - Working women are our highest listeners in the afternoons
Radio Meow has been the pioneer in positioning women as a target for their radio station and has been successful in garnering listeners. Radio Today COO Anil Srivatsa converses with Radioandmusic.com's Anita Iyer about Meow's experiment of venturing into talk format, celeb RJs and what lies ahead...
Media Worldwide director Prashant Chothani - 9XM has copied what we did, but they are not experimenting like we do
In a scenario choc a bloc with music channels trying to outdo each other with innovative programming, Music India believes in sticking to the conventional format of no VJs and back to back music. Parent company Media Worldwide's Prashant Chothani shares his views on the contemporary music channels...
"We would rather use our own local news" - FM players
It's news, but not good news to the FM radio industry in the country. I and B minister Priyaranjan Dasmunsi's statement in the Rajya Sabha that the ministry is evaluating TRAI's recommendation that FM be allowed to air news handed out by Doordarshan and All India Radio in phase III has not gone...
Big FM Mumbai station head Sudharshan Saha - Local advertising is moving gradually from print to radio
After the encouraging response to its Sing with Sonu initiative, Big FM is venturing into original music to differentiate itself from other radio stations. In a chat with Radioandmusic.com's Anita Iyer, the newly appointed Mumbai station head Sudharshan Saha talks about ad revenue patterns of radio...
RADIO STATIONS -Stake Claim to Slice of IPL hype
The Indian Premier League has given radio stations another event to piggyback on. Most have tied up with teams specific to their cities, but there are hardly any exclusive tie ups.
Red FM COO Abraham Thomas - Radio will soon be six to eight per cent of the advertising pie
It's bustling with the colour �red' and why not! That's the Red FM berth for you. It's been a successful radio brand and confidently says so. Following the tagline – �You can love us, hate us but can't ignore us' every Red strategy is designed with a sniper approach and it's working. Red FM...
FACE OFF
The radio industry debates the trend of getting hitherto 'invisible' RJs on to street hoardings The radio jockey is the only unique product of FM stations in the Indian radio space today, where clutter is the dominant feature and lack of differentiated content the recurring theme.
PPL CEO Vipul Pradhan - People are using music increasingly but the value is not coming back to the music industry
The spectre of piracy continues to haunt the music industry, draining its revenues and crippling new initiatives. The Phonographic Performance Limited (PPL), the licensing arm of the Indian Music Industry, is striving hard to license the use of music in the public arena. In an interview with...
A & R :INDUSTRY'S UNSUNG CATALYSTS
Bollywood may still hold sway over the Indian music industry, but with non film music finding its feet in the country, the Artists and Repertoire (A&R) team within companies is slowly staking its place in the spotlight.
Music Industry - Rocking to digital tunes
The Indian digital music story can be described in a single word - mobile. With the mobile phone industry making strides far bigger than Internet penetration and speed in the country; the ringtone, the caller ringback tone and the track download have emerged as the killer apps that the telcos and...
