MUMBAI: Genesis Foundation today (22 September, 2015) announced the first edition of Goa Rhythm & Blues (#GoaRnB) music festival, their new fundraiser, to support the treatment of critically ill under-privileged children. #GoaRnB will be held at Taj Vivanta, Fort Aguada, Goa on 30th and 31st October (Friday and Saturday), 2015.

The two-day excitement packed music festival will witness a very impressive line-up of eight well-known bands and musicians perform for an enthusiastic audience from across the country in the picturesque Bay View Lawns of Vivanta by Taj-Fort Aguada.

Genesis Foundation’s music festivals have caught the attention of music lovers and bands alike and their flagship event—the Kasauli Rhythm & Blues Festival, has been a total sell out in all its four editions! #GoaRnB takes the tradition ahead, combining the fun and excitement of a place like Goa, the lure of music, and the joy and satisfaction of ‘giving’ for a good cause.

The line-up for the Goa music festival includes The Aviv Pereira Project, Divine Raaga, Shilpa Rao, DJ Parekhit, MoonArra,Ministry of Blues, The Doors Perception and Soulmate, who will mesmerize the music lovers with a mixed genre of music - Pop, Rock, Sufi, Fusion and Bollywood.

In order to raise awareness and resources to facilitate medical assistance to GF Kids, Genesis Foundation has created unusual and unique participative fundraising events involving music, art and food. Some of these events are ‘Kasauli Rhythm & Blues Festival’, ‘CEOs Cook for GF Kids’, ‘Music for Life’ events, among others. GF is also the beneficiary of ‘CEO’s Got Talent’, produced by FremantleMedia.
Entry to #GoaRnB will be for the supporters and donors of Genesis Foundation.

The supporters and partners for Goa Rhythm & Blues include Grey Goose, Kingfisher Premium, PepsiCo India, Capital First, Encompass, Vivanta by Taj Fort Aguada, Quik Relations, ACTFAQs and Genesis Burson-Marsteller.