RadioandMusic
| 28 Apr 2024
AD Ventures dedicates New Year's Eve to families with the specially curated Heart 2 Heart concert!

MUMBAI: AD Ventures, a firm specializing in curating unique musical experiences ushered in 2019 with an exclusive New Year bash. Ameya Dabli, Salim and Sulaiman, Jonita Gandhi and many coveted singers, instrumentalists and performers welcomed 2019 with foot tapping music, rocking performances amidst 3000 energetic and cheering audience.

The no booze concert Heart 2 Heart was planned keeping in mind the ask of the discerning families, for them to enjoy to the fullest and just get high on music! The exhilarating musical extravaganza kick-started at 9 pm at the Bombay Convention and Exhibition Centre (NESCO). The audience grooved as Ameya Dabli, the banker-turned-musician and a complete entertainer who has performed at over 1500 concerts across 15 countries regaled the audience for over an hour and sang songs like Muskurane Ki Wajah, Humma Humma, Samjhawan and a medley of popular foot-tapping songs.

Following Ameya’s performance, one of India's most respected music composers Salim and Sulaiman Merchant hit the stage. The engrossed audience rejoiced and danced as the fabled duo performed some of their chartbusters from movies like Kurbaan, Rab Ne Bana Di Jodi, Fashion, Band Baaja Baaraat, Aaja Nachle, Heroine, etc. Supporting the duo was Raj Pandit, Vipul Mehta who entertained the audience with soul touching and pulsating performances.

Jonita Gandhi, the Indo-Canadian singer took the stage with a storm with her adrenaline-charged performance of the songs like Break up song, Dance Pe Chance Marle and many other chartbusters.

Speaking at the event, AD Ventures Jt. Managing Director Purvi Soali shared, “It is imperative for each one of us to find the source of true joy and happiness, which essentially is within! We have panned this concert so that families can celebrate togetherness and embrace the New Year with a bang! This was the first edition and with the phenomenal response we have received, we are certain to repeat this every year! With gourmet meals and music of the highest quality, Heart 2 Heart Concert was truly high on music!  I am extremely thankful to Salim and Sulaiman Merchant and all the other artists who have been pivotal in making this event a success.”