After Star One`s announcement of stepping into the musical wagon with Antakshri, Zee TV is launching Titan Antakshari in a brand new avatar from 5 January 2007.

Sunil Pal of Laughter Challenge fame and Sa Re Ga Ma Pa Champion 2005 finalist Himani Kapoor, will anchor Titan Antakshari.

The show has been designed by blending both the elements of Cricket and Music leading to the coming World Cup. This musical war will go on for 13 weeks titled Elaan -e- Jung between the three lead protagonists of Zee TV - Saloni, Bani and Vidya.

The usual teams of Deewane, Parwane and Mastane have been rechristened as Saloni ke Deewane, Bani ke Parwane and Vidya ke Mastane. Every episode in the coming 13 weeks will be a continuing battle between these teams for being crowned as Titan Antakshari - the World Champions.

Announcing the launch of Titan Antakshri, Zee TV business head Punit Goenka said, "Zee TV`s Antakshri and Sa Re Ga Ma Pa has always been front runner shows. Zee TV is known for its excellency in musical shows. We gave best of the playback singers to Indian cinema like Sunidhi Chauhan, Shreya Ghosal, Debojit, Sanchita among many others. We look forward to providing our viewers a refreshingly new series of Titan Antakshri with some talented singing and loads of fun with Bani, Saloni and Vidya leading the teams."

Titan Antakshri`s title track is sung by Sanchita (Winner of Lil Champs) and Sriram Iyer (singer of the title track of Shabaash India).