| 28 Feb 2024
MY FM RJs to promote 'Pehli baar vote yaar'

MUMBAI: With Lok Sabha Elections 2019 creating quite a smoke in India, who our future  government will be, is the talk of the town. And MY FM RJs are all set to promote, ‘Pehli baar vote yaar’ campaign for the same.

It is first time voter awareness campaign that targets today’s younger. The campaign is driven to bring a positive change in the society; be the vocal voice to encourage participation of youth in making a better India and also contribute towards nation building.

Commenting on the same, MY FM Business Head Rahul Namjoshi, said, “We are really elated that out RJs’ have been chosen by the State Election commission to promote the voting campaign in the cities. With this contribution, they will share an important part in deciding the future of our country. Our young RJ’s have huge fan base and following on their social media platform that will drive the campaign to maximum voting in the respective cities. We are very proud of doing our bit as a radio channel to promote voting this election.”

The nomination of MY FM RJs by State Election Commission has reinforced popularity of the channel and its reach as well as connect with the listeners. MY FM has been creating awareness through all its 30 stations across seven states.

In a three weeks campaign The RJs will promote the campaign in a euphoric mood via Voting Contests; Celebrity interviews; Election authority being present on the shows; Live coverage of youth hangouts; Interviews of youngsters and music bands on their respective shows etc in the campaign, which will last for a period of three weeks. The young India will be tapped on the digital platform via Live Facebook and Instagram; voting contest on Facebook, Tweets and posts on voting and live and post updates on on-air and ground activities. Also, the RJs will help solve voter card and other voting related queries