RadioandMusic
| 16 Nov 2024
RAM WK 1/11: Mirchi leads in Mumbai, Delhi, Kolkata; BIG FM in Bangalore

MUMBAI: The RAM ratings of the first week of 2011 are in, and this time round too, Radio Mirchi has opened the account with its customary first position in Mumbai, Delhi and Kolkata, with BIG FM at the Number 1 spot in Bangalore. However, in Mumbai, Radio City and Red FM are inching  closer to Mirchi, and in Kolkata, BIG FM is just 2 percent market share behind Mirchi. In Delhi, Mirchi leads the pack with a clear 5 percent market share. In Bangalore, Mirchi is 2 percent market share behind the leader BIG FM.

The top stations in each market are:
 

(1)   Mumbai: Radio Mirchi - 16.2%, Radio City – 13.7; Red FM – 12.8; BIG FM – 12.3; AIR FM2-Gold – 11.3

(2)   Delhi: Radio Mirchi – 23.7; Fever FM – 18.8; AIR FM2-Gold – 17.1; Red FM – 10.5; Radio City - 8.6

(3)   Kolkata: Radio Mirchi - 19.9; BIG FM – 17.7; Friends FM – 12.1; Aamar FM – 11.8; Fever FM - 9.1

(4)   Bangalore: BIG FM – 19.2; Radio Mirchi – 17; Fever FM – 15.1; Radio City – 13.8; Red FM – 10.0

Click here for the detailed RAM data for week 1 - '11