MUMBAI: Shemaroo Entertainment has released 3 films titled �Heavy Metal - Louder than Life', �Punk Attitude' & �HYPE' for music lovers. Shemaroo has exclusively licensed this content from Fremantle Media - one of the largest international creators and producers of entertainment brands in the world!

These films feature the evolution of the respective music genres, what it means to its hardcore listeners, their relationship with music and the bands they follow.

Heavy Metal is the most notorious form of music and has taken by storm all its listeners, time in and time again. This film focuses on fan following and listeners loyalty towards bands they follow like Metallica, Judas Priest, Black Sabbath, Pantera, Megadeth, and Twisted Sister. Directed by Dick Carruthers the film will take you to a journey of how, nothing can lay a hand on Metal for power and how it influences each one of us at least once. For Metal fans this film is an obvious reason to strengthen their loyalty. The DVD comes with bonus features on the timeline of Metal bands and rare performance footage. Heavy Metal - Louder than Life Vol -1 & 2 is a 2 DVD set, economically priced at Rs. 499/- MRP.

Punk Rock is not just a form of music, it's the expression of people who believe in their self and who can stand up and try to change the rules that society sets for everybody. Punk Rock was the best instrument to broaden a change, influence peoples minds and that's what it did to America late back in mid 70's. Punk Attitude is directed by Don Letts, a musician, and a witness to this mind-boggling phenomenon. The DVD features Punk Rock legendary bands like The Ramones, The Sex Pistols, MC5, New York Dolls, and The Stooges. Punk Attitude, attractively packed, is also priced at Rs. 499/ - MRP, with interviews and live performances of bands.

HYPE is to Rock music, like Bethlehem is to Christianity and provides insight into the history of Grunge. This film is about the Seattle music scene and its effect on the music industry which was exploited by the media then. Grunge became a rage in the U.S and the whole industry wanted to know more about this new sound, out of the Pacific Northwest. Hence the underground HYPE! HYPE is a film directed by Dough Pray, showcased at the Sundance Film Festival and was released theatrically in New York City. The DVD features Seattle's famous bands like Nirvana, Pearl Jam, Mudhoney, Monomen and Seven Year Bitch. HYPE, attractively packed, is also priced at Rs. 499/ - MRP, with interviews and live performances of bands.

Hiren Gada, Director, Shemaroo Entertainment shares his thoughts, �By releasing these great films on DVDs, we are reaching out to a group of music lovers who follow international bands and are looking forward to content that add meaning to their passion. The history of these musical movements will certainly bring delight to its followers'.