MUMBAI: Ten years back HIND ROCK wasn't coined as a phrase or as a hype line (they hate the hype), but it is an attitude, an identity, a movement that EUPHORIA took upon themselves to show that sometimes Rock can be Right! And now it is!! The best is yet to come... but then, what is the best??" Aah¦ life and its mysteries.

Today, 2008 A.D. EUPHORIA has created a home for itself in the hearts of music aficionados and supporters (They hate the term fan! Fans are on ceilings). The non believers still find excuses but¦ "they are the challenge!"

Their various hit albums include DHOOM, PHIR DHOOM, MANTRA, EUPHORIA Gully and Mehfuz.They have played in Nepal, Sri Lanka, Dubai, Canada, Mauritius, Thailand, U.S.A. Yeah, played at the prestigious Beale Street Music Festival in Memphis, the birthplace of Rock'n'Roll to 300,000 screaming Americans (the only Indians to do it) and then again at the General Assembly Hall at the United Nations, New York. They were the first band to get in and rock the assembly with music (and not speeches). "The greatest satisfaction is to play to people who love your music irrespective of the language of the genre. That's the real respect a musician craves for!"

Euphoria is playing in Chennai on the 7th of June 2008. They are doing a public performance in Chennai after 3 years. The event is scheduled to happen at the YMCA grounds Royapettah. The event would be witnessed by 7000 odd people.

"Its nice to be back in Chennai after a long gap and we are very keen to perform in Chennai" says Dr. Palash Sen, the lead singer of the brand.

"Mirchi as a station always caters to the young and vibrant music lovers. We have always created a niche for ourselves. Euphoria as a band also believes in a similar ideology. We are glad to get them to Chennai" says Sandeep Sud- Cluster Head & VP - Radio Mirchi Chennai.

SAE college is the presenting sponsor of the event. Indian Terrain, Jainsons and Galla thick mango are the Associate sponsors of the event. Paramount Airways is the official airline partner, while Radisson GRT, Chennai is the hospitality partner and Travel house is the travel partner on this event. The event is powered by Mirchi Activation.