MUMBAI: The sun is shining, the stage is set and the magic is unfolding at Sunburn 2011, Asia's premiere electronic dance music festival! The day has finally arrived when Sunburn sets off to give the world the ultimate lifestyle experience. As Day 1 of the biggest music extravaganza kicked off on the beaches of Candolim, more than 40,000 fans grooved to the smoothest and electrifying electronic beats! Headlining the Day 1 lineup and playing in India for the first time, Gabriel & Dresden, the DJs gods flew in all the way from San Francisco to play a mind-blowing set only for Sunburn fans!

Currently in its fifth year, Sunburn has gone past all expectations in making the festival more larger than life than ever! With 7 main stages where each has a unique character and vibe, they all offer a one-of-a-kind music experience that can be found only at Sunburn on the beaches of Goa. Spread over an area that is double the size than last year, Sunburn has grown to offer a lot more to its fans with its electric and creative energy! It has grown tremendously in a short span of five years to become the best electronic dance music festival in Asia!

Gabriel & Dresden were preceded at the eclectic �Muah' stage by Jerome Isma-Ae, the German trance god who recently was in India for a fantastic Sunburn 3- City tour. Nic Fanciulli from the UK was another crowd favorite at Cubezoid stage along with FreQ Nasty at Arro, who really won over the EDM fans with their unique electronic sounds! The Cubezoid stage introduced the fantastic 4D mapping technology in India for the first time ever, where the music came alive with the stunning visuals!

The â€?ILLA' Stage was graced by the likes of Junior Jack and Kid Cr?¨me, the most infectious house DJs in the industry. Ma Faiza and Liquid Soul blew away the minds of all present with their cutting-edge underground sounds at the â€?Culloo' stage. The Groovadelic stage was a refreshing mix of fresh electronic talent like Dualist Inquiry and industry greats like Midival Punditz.

The first day was a grand success as people grooved to the best in electronic music, and enjoyed the ultimate lifestyle experience courtesy Sunburn! With the cool Goa vibe at the Lakme Sunset Lounge, or the thrill of seeing the Vardenchi boys putting together the Sunburn chopper, or the unique RFID technology courtesy Colgate Plax, Sunburn fans had an experience that would last them for a lifetime! Other refreshing and welcome features included the well-organized parking facilities, crowd management, stringent security measures and women-only bars which really ensured everybody had a safe yet fantabulous time! Last but not the least, as part of their environmental- friendly Leave No Trace... initiative, Sunburn has an electrifying Lights Out... moment in the evening where all Sunburn fans were united in the cause of electricity conservation.

With such a stellar start, Sunburn has proved that it has become bigger and better, and there is clearly no better place to be this time of the year! For those who are missing it, don't lose your heart as Sunburn is being streamed live across 80 countries of the popular platform of Youtube, so be sure to catch the magic and come close to witnessing the ultimate lifestyle experience!