Comments (0)
News |  17 Sep 2007 23:30 |  By RnMTeam

Big FM, MTV join hands for content sharing

MUMBAI: Big 92.7 FM Delhi has entered into a partnership with MTV for syndication of song content for the 100 Chartbuster programming format.

As a part of the deal, Big FM will also use MTV as a source for 100 Chartbuster and MTV will share its song play-out data on a weekly basis and get due accreditation for the same.Recently Big FM introduced the 100 Chartbuster format in Delhi station which includes songs that have been ranked and rated the top 100 in Delhi. The station is currently playing the top 100 songs ranked as per weekly chartbuster ranking model, where the top 100 songs are ranked week on week and the refreshed play-list put into place.

Apart from MTV, the data is also gathered from ring tone downloads on mobile phones, music album sales from Music World and other music stores, weekly call out research of the new song releases, among a panel of consumers and play-outs across radio stations.

Tags
Games