MUMBAI: Hungama Digital Media has launched Hungama MyPlay, a music application for Facebook.

Facebook users can now enjoy songs by adding this application to their profile pages and play the latest music via live steaming. It also enables interaction through features such as �share' and �dedicate'.

Speaking about the application, Hungama Digital Media COO Siddhartha Roy said, Social networking has emerged as a medium where users are constantly updating their friends about new discoveries. People are not just interacting over the web but also sharing their preferences in music and movies. With Hungama MyPlay, you can now enjoy music at your favorite social networking destination. Additionally, you can also share your playlists and gift your music by using the �dedicate' feature of this application....

MyPlay will feature more than 200,000 music tracks from latest Bollywood releases, regional content in languages such as Marathi, Gujarati, Punjabi, Bhojpuri, Kannada, Tamil & Telugu, Ghazals, Devotional and more. One can also find music from India's most popular artists such as Lata Mangeshkar, A. R. Rahman, Jagjit Singh, Adnan Sami, Shaan, Sonu Nigam, Shreya Ghoshal, Pankaj Udhas and more.

The application will enable users to listen to their favourite songs via live streaming, to dedicate songs to their friends on Facebook and create and share playlists. MyPlay also allows users to synch their existing playlist on Hungama.com with the Facebook application.

For using the appilcation existing Hungama.com users can simply login to Facebook and use their Hungama ID to enjoy the application. However a user must be active under the 99 Unlimited Subscription pack. Non Hungama users can use the URL  http://apps.facebook.com/hungama_myplay/ to access the application. New users can use a 30 day free trial, post which they need to incur a minimal cost of INR 99 per month to enjoy the application.