Mirchi to launch Sunday business show
MUMBAI: Radio Mirchi will launch a new Sunday show, 'Business Guru' on 3 February. Business Guru is an interview based show where a successful entrepreneur will be the guest speaker and listeners will be given a chance to interact with him.
The show will feature real life heroes who have proved their mettle and created success stories through their trials and tribulations in the journey from a humble beginning to making it big. The show will be hosted by RJ Prackriti.
It will be aired between 10 am to 12 pm every Sunday across Mumbai, Chennai, Ahmedabad, Bangalore, Hyderabad, Pune, Jaipur and Indore and between 12 pm to 2 pm in Delhi and Kolkata.
Says Mirchi's vice president programming Riya Mukherjee, "Today, entrepreneurial ambitions are at an unprecedented high in a traditionally 'salary driven' country. The middle class has woken up to a new economic dream and Business Guru - which is NOT about business barons, but about SMEs - small and medium entrepreneurs - is a highly relevant show today. These are inspiring stories and most importantly, they represent achievable dreams to a young nation raring to go".