T-Series ties up with Channel V for Woodstock Villa
MUMBAI: White Feather Film's next, Woodstock Villa, which marks the debut of Sikander Kher, has sold its music rights to with T-Series. They have now tied up with Channel V for exclusive display of content and interviews. The film has been directed by Hansal Mehta and the music has been given by Anu Malik.T-Series President - marketing media publishing (TV) Vinod Bhanushali says, "Sikander is a hot favourite already, so the music will sell. The promos have just hit the channels." The activities will soon take off on Channel V. Since they buy air time in bulk, there is no particular budget chalked out for the film's campaigning.
Sikander will be seen with Neha Uberoi and Arbaaz khan will also play an important role.