MUMBAI: Music mogul, entrepreneur and mentor Badshah unleashes his fiery new single ‘Gone Girl’ that features playback singer Payal Dev on vocals and upcoming Telugu actress Sakshi Vadya in the music video.

As one of India’s hip-hop frontrunners, Badshah is no stranger to crafting anthemic records and he’s ensuring ‘Gone Girl’ follows in the footsteps of his decade plus career of producing bangers, presenting a highly awaited and authentic soundscape that pays ode to his old school style of music.

A decade after storming into the Indian music circuit with hedonistic singles such as ‘Paani Paani’, ‘DJ Waale Babu’, ‘Abhi Toh Party Shuru Hui Hai’, ‘Genda Phool’ and ‘Garmi’, Badshah is seen revisiting his quintessential style of music and sampling the commercial soundscape which propelled him to mainstream dominance in this dope drop that has got us hooked.

For the uninitiated, the musical prodigy’s previous releases ‘Retropanda’ (2022) and ‘3 A.M. Sessions’ (2023) established a sharp U-turn from his signature style of foot-stomping club anthems as he embraced newer formats and styles.

The internet is in a meltdown however with the witty referencing to the long-standing beef between the Bollywood hitmaker and his former Mafia Mundeer band member, Honey Singh as well Emiway Bantai in this bonafide dancefloor banger.

Badshah is seen trading high tempo bars on how he’s the undisputed king of the Indian hip hop industry and has come a long way in revolutionizing the scene while Honey Singh is still struggling to deliver hits after his comeback on the scene a few years ago.

The hard hitting diss goes like- ‘ek baat samajh le, mein bolu kam aankhon se padhle, game ke top pe baitha, jiske bhi bas ki wo aake pakadle, inse game crack hi nai hora na, hit koi track hi nai hora na, yahaan fir maine scene change kiya , aur kuch logo ka come back hi nai hora.. woo, badshah hai naam meri jaan, pyaar so mujhko wo baddie bolti hai, aye game mein laundo ka baap hoon baby, ek tu hi thodi hai jo mujhe daddy bolti hai’

Earlier this month, Badshah opened up about the 2012 Mafia Mundeer controversial split on the Raj Shamani podcast and called Honey Singh’s intentions as ‘self-centered’ for focussing on his solo growth at the band’s expense and getting the band members such as Raftaar, Ikka, Lil Golu and himself to sign blank contracts.

Badshah also took a sly dig at Emiway Bantai who had previously dissed Badshah in his single ‘King Of Indian Hip Hop’ where he had rapped lines like ‘Bad Boy also act like a good boy in front of me and he’s scared to take my name’

The diss goes like this “koi ungli karta hai, haa, toh mein baanh bhi chadhata hu, par saamne ho bandhi toh mein good boy ban jaata hoon, ya, udti hai khabare leta na stress, no game ka carter on to the next, ho plane hai private life hai blessed, yeah, muthi mein game mere ghante pe press, badboyshah kaise tuje tere bas ka laga, na mujhe aisa maska laga”

As Badshah’s music trajectory continues to soar, he remains committed to pushing the boundaries of creativity and innovation and shows no signs of slowing down. His infectious enthusiasm and commitment to his craft have earned him a devoted fan base that continues to grow exponentially. With millions of streams and views on various platforms, his music has become a cultural phenomenon, establishing him as a true trendsetter in the global music landscape.