BARC INDIA to mitigate impact of landing page on TV viewership
MUMBAI: As a part of its ongoing ‘Data Validation Quality Initiative’ aimed at improving measurement science and mitigating impact on viewership of
read moreMUMBAI: In the light of the recent developments, the BARC Board has proposed that it’s Technical Committee (Tech Comm) review and augment the curre
read moreMUMBAI: As a part of its ongoing ‘Data Validation Quality Initiative’ aimed at improving measurement science and mitigating impact on viewership of
read more