Biz  |  05 Jul 2021

Viacom18 enters into a strategic partnership with LaLiga; MTV India will now be the exclusive home of the legendary football league

MUMBAI: Viacom18 Media, India’s youngest and leading media conglomerate, continues to raise the bar by challenging itself to ensure that Indian vie

read more
Biz  |  18 Oct 2008

INX Media head of music and ent. channels Vikas Varma - We have invaded the GEC space

Having completed one musical year, 9XM has occupied the number one position in the music channel category in the country. If we go by the TAM data...

read more
Biz  |  28 Apr 2008

Media Worldwide director Prashant Chothani - 9XM has copied what we did, but they are not experimenting like we do

In a scenario choc a bloc with music channels trying to outdo each other with innovative programming, Music India believes in sticking to the...

read more
Biz  |  24 Jan 2008

Viewers looking for FM feel in visual space?

The viewer's verdict for music channels for the year 2007 is out. The long established players like MTV and Channel [V] are losing on the front of...

read more
Biz  |  01 Nov 2007

International Music Feed president Andy Schuon - We are targeting 12 to 24 year olds - the Google /Ipod generation

Andy Schuon, former top programming executive for MTV and VH1, is now president of Vivendi/Universal's new TV network IMF: The International Music...

read more
Biz  |  19 Oct 2007

INX Media head of music entertainment channels Vikas Varma - Anything before 2002 is retro for us

Market sources say 9XM could well be the first from the INX Media family to get off the block, in early November 2007. INX Media head of music...

read more
Biz  |  23 Aug 2007

MTV India's GM and VP creative and content Ashish Patil - It would be myopic to say we compete only with channels

He insists he's the oldest person in the organisation, but MTV India's GM and VP creative and content, Ashish Patil bubbles over with energy,...

read more
Biz  |  21 Aug 2007

Channel [V] India head honcho Amar K Deb - Blogumentary is our USP

Thirteen years on, Star India's music channel is experimenting with 'blogumentary' content and has adopted the tagline Channel [V] made by you. The...

read more
Biz  |  27 Jul 2007

Music albums find regional channels, ad breaks better bet

Music albums prefer regional music TV channels as an advertising medium, and they prefer the commercial breaks on TV to programmes tailored for them.

read more