INX Media head of music and ent. channels Vikas Varma - We have invaded the GEC space
Having completed one musical year, 9XM has occupied the number one position in the music channel category in the country. If we go by the TAM data...
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Media Worldwide director Prashant Chothani - 9XM has copied what we did, but they are not experimenting like we do
In a scenario choc a bloc with music channels trying to outdo each other with innovative programming, Music India believes in sticking to the...
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Viewers looking for FM feel in visual space?
The viewer's verdict for music channels for the year 2007 is out. The long established players like MTV and Channel [V] are losing on the front of...
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International Music Feed president Andy Schuon - We are targeting 12 to 24 year olds - the Google /Ipod generation
Andy Schuon, former top programming executive for MTV and VH1, is now president of Vivendi/Universal's new TV network IMF: The International Music...
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INX Media head of music entertainment channels Vikas Varma - Anything before 2002 is retro for us
Market sources say 9XM could well be the first from the INX Media family to get off the block, in early November 2007. INX Media head of music...
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MTV India's GM and VP creative and content Ashish Patil - It would be myopic to say we compete only with channels
He insists he's the oldest person in the organisation, but MTV India's GM and VP creative and content, Ashish Patil bubbles over with energy,...
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Channel [V] India head honcho Amar K Deb - Blogumentary is our USP
Thirteen years on, Star India's music channel is experimenting with 'blogumentary' content and has adopted the tagline Channel [V] made by you. The...
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Music albums find regional channels, ad breaks better bet
Music albums prefer regional music TV channels as an advertising medium, and they prefer the commercial breaks on TV to programmes tailored for them.
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