MUMBAI: The EDM festivals held in Goa attract tourists from all over the world. From one EDM, it has now increased to two and both receive thousands of tourists, local Goans and music fans. While data is being compiled, it is a fact that this year too there was a huge surge in tourist footfalls for the EDM festivals namely Sunburn and VH1 Supersonic. The occupancy level in the Hotels were full during the season. Preliminary reports are this year Goa had the highest number of tourist arrivals between 27 to 30 Dec 2015 when both the EDMs were held in the State.
The tourism minister of Goa, Dilip Parulekar, spoke exclusively to radiaondmusic.comabout aspects that make Goa an ideal state for music and festivals.
What is the area where most of the revenue is generated because of tourists?
Tourism plays a vital role in the growth of an economy. Goa being a tourist destination generates revenue for the state through various tourism related businesses. Hotel industry is one major market with a large number of 4 & 5-star hotels in the state. Along with these, home stays and guest houses are also an important medium of revenue generation during the peak season.Restaurants and shacks owners, water sports and adventure tourism are all beneficiaries for the tourism industry.
The number of molesting cases and drug distribution has increased considering that Goa is now as a safe city, What measures are being taken to keep the crime rates in control?
"Goa is an extremely safe holiday destination. All through the year, measures are taken to ensure safety and security of tourists and the safety and security measures are increased during the peak season. Goa Tourism makes sure to keep the state safe especially for Women travellers. With the launch of special women taxi service, it is now extremely fearless to travel during late hours of the day. Goa also assures special safety and security measures for women tourists. We have the women taxi service, women lifeguards and women constables. It must also be recalled that National Geographic has listed Goa in 2015 as one of the top 10 best cities for nightlife. This again indicates that Goa is a safe destination even for its nightlife."
There are many music festivals which happen is Goa. International and Indian artists perform every year in the state, but somewhere Goan folk music, culture is being hampered. Are any initiatives taken to get it back in the limelight?
"Goa’s art and culture is rich and vibrant. In fact, this is one of the greatest strengths for Goa Tourism which showcases and promote this to the world through events and festivals held all year round. While tourists come to Goa to attend music festivals, an even larger segment come to Goa to witness and experience this rich Goa cultural heritage. While Goan artists are innovating and there is some fusion
between East and West, there is no dilution of Goan culture. Local artists also attend music festivals in Goa but have in no way allowed it to disintegrate Goan culture. Goa Tourism organizes events all year round where Goan folklore is given centre stage and throng to such events in large numbers."
The Carnival, Shigmo, Sao Joao, Bonderam, Chikalkalo, Sangodd etc are unique and worth experiencing. These festivals depict the culture and heritage of Goa. The Grape Escapade, Goa Food and Cultural Festival, Cashew and Coconut festival are some of the other platforms where Goan culture is brought to the fore.
What support are you getting from National Tourism Department India?
"The National Tourism Department India is extremely supportive. They update us on latest tourism activities and also give us a platform to participate in the India Tourism activities."
And there any international collaboration with International countries?
"Yes. We do participate in many trade shows and exhibitions annually to showcase our products and services across the globe.
Keen on improving the quality and standard of floats at the Goa Carnival this year, GTDC through a project sponsored by the European Commission will give a big boost to Carnival floats 2016. GTDC along with its association with European Commission has decided to provide grant of financial assistance upto Rs 1 lakh each to at least 20 floats. The tourism ministry in Goa is working round the clock to position Goa Carnival as a Premiere State tourism event and is working on this project in association with Brouhaha International an arts organization based in Liverpool United, Kingdom. The project is entitled Destination Carnival which is aimed at exchange of ideas and talents across three countries namely UK, South Africa and Goa India."
Many states have taken brand ambassadors for the state. For Example; like Amitabh Bachchan whereas Goa does not have a face tourism. Who is the face now?
"Goa’s beauty itself is the brand. It is an endeavor of the department to make every stakeholder the Brand Ambassador."
What are the future plans in terms of music festivals? What are the number we are looking at next year?
"The two most famous EDM festivals will continue in the state annually. Goa is a niche market and has been a hot spot for its annual festivals and events. The events happening annually in Goa will continue.
Many new activities and events will also be unveiled during the year."