MUMBAI: Mercury Music Group/Def Jam, UK announced today that Rihanna's UK record sales have passed the 10 million mark. This milestone has been achieved six years after Mercury Music Group/Def Jam first launched her career in UK. The label has released each of her five albums, starting with 2005's Music of the Sun followed by four multi-platinum albums including the 6x Platinum 2007 release Good Girl Gone Bad.

Rihanna, who is signed to the IDJ Music Group (US), is the only female artist to have a Number 1 hit single in five consecutive years in the UK, and also broke records with the longest running Number 1 in the decade with 2007's Umbrella, which retained the Number 1 spot for ten consecutive weeks. She went on to top the sales of Umbrella with 2009's Rude boy (from the double-platinum Rated R) and then again with 2010's Platinum Number 1 smash hit Only Girl (In the World). In total she has secured twelve Top 5 singles in the UK.

In 2010, Rihanna was the highest selling singles artist of the year. Additionally, Rihanna featured on the biggest selling single of the year, Love The Way You Lie, with Eminem 

Since its release in November 2010, her most recent album Loud has already produced two Number 1 singles and topped 1 million album sales over the counter in the UK, making it her fastest-selling album. To date, the UK has sold more copies of the album than any other country 

Jason ILey, UK President, Mercury Music Group, said, It was clear to me from the first time when I met Rihanna that she had the potential to be one of the most successful artists in the world. It has been a privilege to work with her in the past six years. I believe that we have only seen the tip of the iceberg, and I'm looking forward to seeing her achieve even greater success in the coming months and years....