Red FM Bajaaos Tobacco Abuse-In association with Salaam Mumbai Foundation
MUMBAI: A dash of cricket with a hint of glamour and liberal doses of Red FM's trade mark 'Bajaate Raho!' attitude: The Little Masters Challenge, a cricket tournament for 5000 underprivileged children witnessed all this and a lot more. In keeping with its Philosophy of 'Bajaao For a Cause' Red FM in association with the Salaam Mumbai Foundation organized this initiative to educate the youth about the dangers of tobacco abuse. For the first time ever, Red FM's RJ Neeil, the host of the popular show 1-2-Ka-4 donned the hat of a cricket commentator for this exceptional cricket tournament. With his trademark witty remarks, it wasn't long before RJ Neeil had the audiences thoroughly entertained. Bollywood Actor Juhi Chawla was also present to support the cause and cheer the players!
Commenting on the initiative, Anuj Singh, Station and Marketing Head Mumbai, RED FM said, "Red FM's Bajaao for a Cause has always been at the forefront in partnering with worthy causes. In the past our campaigns to spread awareness against social evils have garnered tremendous response from the people of Mumbai, and we will continue to campaign against such issues through our medium."