MUMBAI: LG Electronics launched their new smart-phone in the L Series called the L Bello. The device features a 5 inch screen and a 1.3Ghz quad core processor with Android KitKat 4.4. The smart-phone also comes with 1 GB RAM and has 8 GB ROM. The memory can be further expanded via external micro-SD.

The L Bello also sports an 8 MP rear facing camera that comes with Touch and shoot functionality which allows users to touch anywhere on the screen to focus and shoot instantly and a 1 MP camera with hand Gesture Shot and a front facing light that provides flesh tone illumination in low light conditions. Other features unique to LGs smartphones like Knock Code, Guest Mode, Capture Plus, QSlide and Easy Home also feature on the L Bello.

"Bello is the perfect choice for budget-conscious young people who are active users of social media. It presents the most practical and convenient user experience in the mid-tier smart-phone market," LG Mobiles India marketing head Amit Gujral said at the launch.

The device sports Titan black, Gold and White color schemes and is priced at Rs. 18, 500.