RadioandMusic
| 25 Nov 2024
5784
Big steals lead in Bangalore, Mirchi rules in other metros

MUMBAI: Radio Mirchi's sweep of the ratings in last week's RAM statistics in all four metros, was stopped in week 24 by Big FM, which has stolen a march over Mirchi in Bangalore. In Delhi and Kolkata, Mirchi retains its lead by a wide margin. In Mumbai however, Red FM continues to snap at Mirchi's heels, threatening to usurp the position it has held for a long time.

Bangalore: Big FM leads the pack in week 24, having gained 0.5 percentage points, and grabbing a market share of 18.5 per cent. Last week's winner Radio Mirchi has slipped 2.5 percentage points, to end with a share of 18.3 per cent, marginally behind the new leader. Fever, which has made strides in the recent past, has gained 0.7 percentage points to end with a share of 13 per cent, a poor third. All India Radio's FM Rainbow is close behind with a share of 12.9 per cent, also having gained 0.7 percentage points.

Delhi: Radio Mirchi has lost 0.9 percentage points in the capital, to end with a share of 23.8 per cent, but still leads the pack. State broadcaster AIR's FM Gold comes a distant second, but still triumphs over other private FM channels, with a share of 17.2 per cent, having gained 2.3 percentage points. Fever has to contend with the third position, with a share of 16.3 per cent, having lost 0.2 percentage points. Red FM in Delhi comes a distant fourth, with a share of 9.2 per cent, having lost 0.5 percentage points. Close behind is Radio City with a share of 8.9 per cent, followed by Radio One with a share of seven per cent and Big FM with a share of 6.2 per cent.

Kolkata: Radio Mirchi has gained 0.6 percentage points in Kolkata, to end with a market share of 19.4 per cent, way above Big FM's share of 15.3 per cent, although Big too gained 0.6 percentage points. Regional player Aamar FM is third with a share of 12.2 per cent, despite having lost 0.5 percentage points. Friends FM is close behind with a share of 12.1 per cent. Red FM, Fever and Radio One follow after a broad gap.

Mumbai: Radio Mirchi has gained 0.1 percentage points in Mumbai, and managed to keep itself marginally ahead of Red FM, with a share of 17.3 per cent. Red FM, with a share of 16.5 per cent, has also gained 0.2 percentage points. Big FM with a share of 14.1 per cent, too has gained 0.3 percentage points. AIR's FM Gold is close behind with a share of 13.3 per cent, despite having lost 1.1 percentage points. Radio City, Fever and Radio One follow the pack.

 

Source: RAM

Market : BANGALORE

Demographic : All People 12+  Filter Demographic : None

Statistic : Share %     

Daypart : Whole Week     

Place of Listening : All 

Period: 7th June to 13th June '09                   

Channel - Last 4 weeks - Last Week - This Week - Gain Loss

Big FM 92.7 Bangalore - 20 - 18 - 19 - 0.5

Radio Mirchi 98.3 Bangalore - 17 - 21 - 18 - -2.5

Fever FM 104 Bangalore - 14 - 12 - 13 - 0.7

AIR FM1-Rainbow 101.3 Bangalore - 13 - 12 - 13 - 0.7

Radio City 91.1 Bangalore - 11 - 12 - 12 - -0.3

Radio One 94.3 Bangalore - 9 - 9 - 9 - -0.1

S FM 93.5 Bangalore - 8 - 7 - 8 - 1.2

AIR FM1-Vividh Bharati Bangalore - 4 - 4 - 4 - 0.3

Radio Indigo 91.9 Bangalore - 3 - 3 - 3 - 0.4

Akashavani Bangalore - 1 - 1 - 1 - -0.4

Gyan Vani 107.6 Bangalore - 1 - 1 - 0 - -0.3

Others Bangalore - 0 - 0 - 0 - -0.1

Market : DELHI

Demographic : All People 12+  Filter Demographic : None     

Statistic : Share %         

Daypart : Whole Week         

Place of Listening : All                  

Channel - Last 4 weeks - Last Week - This Week - Gain Loss

Radio Mirchi 98.3 Delhi - 24 - 25 - 24 - -0.9

AIR FM2-Gold 106.4 Delhi - 16 - 15 - 17 - 2.3

Fever FM 104 Delhi - 16 - 17 - 16 - -0.2

Red FM 93.5 Delhi - 9 - 10 - 9 - -0.5

Radio City 91.1 Delhi - 9 - 10 - 9 - -1.4

Radio One 94.3 Delhi - 6 - 6 - 7 - 1.4

Big FM 92.7 Delhi - 7 - 8 - 6 - -1.3

Meow FM 104.8 Delhi - 4 - 3 - 4 - 0.3

Hit 95 FM Delhi - 3 - 3 - 3 - 0.0

Vividh Bharati Delhi - 2 - 2 - 2 - 0.1

AIR FM1-Rainbow 102.6 Delhi - 3 - 2 - 2 - 0.0

Akashavani Delhi - 0 - 0 - 0 - 0.1

Others Delhi - 0 - 0 - 0 - 0.0

Market : KOLKATA

Demographic : All People 12+  Filter Demographic : None 

Statistic : Share %             

Daypart : Whole Week         

Place of Listening : All                     

Channel - Last 4 weeks - Last Week - This Week - Gain Loss

Radio Mirchi 98.3 Kolkata - 19 - 19 - 19 - 0.6

Big FM 92.7 Kolkata - 15 - 15 - 15 - 0.6

Aamar FM 106.2 Kolkata - 12 - 13 - 12 - -0.5

Friends FM 91.9 Kolkata - 12 - 12 - 12 - 0.5

Red FM 93.5 Kolkata - 9 - 10 - 8 - -1.3

Fever FM 104 Kolkata - 7 - 6 - 7 - 0.6

Radio One 94.3 Kolkata - 6 - 6 - 6 - 0.6

Meow FM 104.8 Kolkata - 7 - 7 - 6 - -1.1

AIR FM1-Rainbow 107 Kolkata - 5 - 5 - 5 - -0.4

AIR FM2-Gold 100.2 Kolkata - 4 - 4 - 4 - 0.2

Akashavani Kolkata - 2 - 2 - 2 - 0.0

Power FM 107.8 Kolkata - 1 - 2 - 2 - 0.0

Vividh Bharati Kolkata - 1 - 1 - 1 - 0.0

Others Kolkata - 0 - 0 - 0 - 0.0

Market : MUMBAI

Demographic : All People 12+  Filter Demographic : None 

Statistic : Share %                     

Daypart : Whole Week                     

Place of Listening : All      

Channel - Last 4 weeks - Last Week - This Week - Gain Loss

Radio Mirchi 98.3 Mumbai - 16 - 17 - 17 - 0.1

Red FM 93.5 Mumbai - 16 - 16 - 17 - 0.2

Big FM 92.7 Mumbai - 14 - 14 - 14 - 0.3

AIR FM2-Gold 100.7 Mumbai - 14 - 14 - 13 - -1.1

Radio City 91.1 Mumbai - 11 - 10 - 11 - 0.9

Fever FM 104 Mumbai - 12 - 11 - 10 - -0.7

Radio One 94.3 Mumbai - 6 - 5 - 6 - 1.0

AIR FM1-Rainbow 107.1 Mumbai - 5 - 5 - 4 - -1.0

Meow FM 104.8 Mumbai - 2 - 2 - 3 - 0.8

Akashavani Mumbai - 3 - 2 - 2 - 0.2

Vividh Bharati Mumbai - 2 - 2 - 2 - -0.6

Others Mumbai - 0 - 0 - 0 - 0.0