MUMBAI: The winning streak continues for India's favourite and most awarded radio station, Red FM, known for its innovative programming & marketing and super hits music. Red FM bagged three prestigious awards. The Indian Marketing Award 2014, Bhartiya Manav Adhikar Samman for the most entertaining show; & RJ Raunac was honoured with K. Narendra 'Media Ratna Award'.
Red FM was the only radio brand to be awarded at Indian Marketing Award 2014 and was conferred a Gold under the category – Marketing under Small Budget for its unique campaign – Pothole Utsav. Pothole Utsav, the winning campaign of Red FM was an interactive campaign where the brand urged people to reveal the biggest potholes in the city.
The All India Council of Human Rights, Liberties & Social Justice (AICHLS), conferred the Bhartiya Manav Adhikar Samman 2014 for Peace, Harmony, Protecting and Promoting Human Rights. Bharatiya Manav Adhikar Samman awards are commemorated every year by The All India Council of Human Rights, Liberties & Social Justice, dedicated in the memory of the Founder Chairman of Manav Rachna Educational Institutions.
For his entertaining and humorous shows, RJ Raunac alias 'Bauaa' was honoured with K Narendra 'Media Ratna Award'.
Commenting on these achievements, Red FM COO Nisha Narayanan said, "We thank our discerning listeners for making RED FM the most preferred radio station. It is a proud moment for us to be honoured with these awards as it will further strengthen our belief in our product and the team behind it. I would like to thank IMA jury and The All India Council of Human Rights, Liberties & Social Justice for this esteemed recognition of our quality campaigns and to our listeners who have trusted us and extended their support.
We promise to continue our efforts in offering the best programmes and initiatives for our listeners and keep entertaining them."