MUMBAI: ole has acquired Jingle Punks in a transaction that creates one of the world’s largest production music libraries and that underpins Jingle Punks’ juggernaut brand with global reach via ole’s distribution network and world-class infrastructure. The deal folds ole’s PML repertoire into Jingle Punks and doubles Jingle Punks’ repertoire offering for clients. Jingle Punks’ deep, customer relationship and end-to-end Creative service capability is now augmented by a serious acquisitions war chest. Jingle Punks also gains the ability to offer client’s access to ole’s advanced proprietary, global Rights Management platform while Jingle Punks achieves economies of scale. The combination opens cross-platform business development and services opportunities for both companies. Projected NPS by the end of 2015 for the combined entity exceeds 45M.

Jingle Punks will continue to operate as usual in Los Angeles and New York under the respective direction of Jared Gutstadt and Dan Demole, who founded Jingle Punks. The Jingle Punks operation in Nashville will be folded into ole’s Nashville operation.

Says Robert Ott, CEO and chairman of ole, “ole looks forward to working with Jingle Punks towards a future that combines our respective strengths to great advantage and for the benefit of our clients. Jared and Dan are great entrepreneurial talents who have built the most exciting brand in production music history, and we look forward to increased profitability together.”

Dan Demole, COO and founder of Jingle Punks, says, “this is the kind of deal we’ve dreamt of since our founding in 2008: working with an independent and entrepreneurial company such as ole that, like Jingle Punks, has asserted itself as a leader in their space by aggressively breaking conventions.”

“ole’s sensibilities are keenly matched with ours. We continue to focus on the core assets and core capabilities of our business and grow, grow, grow. This is a new day for Jingle Punks and is going to not only benefit our staff and network of artists, but the wonderful clients we have been servicing for the past 7 years,” says Jingle Punks CEO & Founder, Jared Gutstadt.