BIG FM, AIR Asia’s digital campaign attains major milestone; reaches 36.9 mn
MUMBAI: BIG FM and AIR Asia’s ‘Uddipa Campaign’ that flagged in Amritsar and Jalandhar markets urged listeners to travel without any worries. Digitally, the campaign was successful and reached out to 36.9 mn people within three weeks.
Local, original content ‘best’ for radio to stay relevant, says Bhutan’s private radio pioneer
MUMBAI: Kinley Wangchuk, famously known as ‘Ganchu’ in Bhutan, established the country's first-ever private radio station, Radio Valley 99.9 FM at a time when global music was not easily accessible on smartphones.
Sony Music's division releases special music video for Bruce Springsteen's 'I'll Stand By You'
MUMBAI: Sony Music Entertainment’s division, Columbia Records/Legacy Recordings released a special music video for Bruce Springsteen's I'll Stand By You. They have combined song lyrics and clips from Blinded by the Light for the same.
Discoveration: Hungama Artist Aloud announces stellar lineup for second season of music series
MUMBAI: Hungama Artist Aloud, a platform that supports and promotes independent content, has announced the second season of its much awaited original music series – Discoveration.
Witness 'music' women dominate 2019 Video Music Awards exclusively on Vh1
MUMBAI: With top women in music dominating nominations, 2019 Video Music Awards is touted to be a celebration to look forward to. While pop stars Ariana Grande and Taylor Swift will be vying for the prestigi
Spotify's 'Sunte Ja' hits high note with Indian consumers
MUMBAI: Spotify India’s first multi-lingual national TV-led campaign, Sunte Ja has struck a chord with consumers in the country with its strategic media mix of TV, OOH and digital.
Enjoy Spotify Premium free for three months, offer begins today
MUMBAI: For those thinking about signing up for Spotify Premium, today is their lucky day. Spotify Premium is giving users, who are new to Premium, more time to ful
B4U's hat-trick! B4U Music rated number one alongside newly launched channels
MUMBAI: B4U Music has led the category in the past four-week average as the number one music channel in the genre. This week, too, B4U Music has won the audiences hearts with its offering and has conquered the top spot as per BARC Week 32.
Bacardí NH7 Weekender 2019 announces eclectic artist line-up for Meghalaya
MUMBAI: India’s happiest music festival is all set to take centre stage in the beautiful hills of Meghalaya from 1-2 November 2019. The fifth edition of the much loved Bacardí NH7 Weekender just got bigger and better with its exciting line-up of local and global artists.
To strengthen hip-hop in India, Sony Music, Desi Hip-hop vouch for regional; growth in networking, numbers to be 'major focus'
MUMBAI: In order to escalate hip-hop genre in India, a partnership was witnessed between popular music label, Sony Music India and digital media company, Desi Hip Hop Inc.
